



•Spotted Orchid Extract is a botanical rich in minerals and moisturizing compounds that hydrates the skin & coat.
•Panthenol - Vitamin B12, prevents split ends & restores natural thickness.
•Vitamin C & E rejuvenates & protects skin to promote healthy hair growth.
•Sea Silk Extract is a marine extract that provides moisture and prevents breakage.
•Optical Brighteners enhance colors through a prisim effect.
NOTE: If the shafts are extremely damaged, trim the ends and allow the coat to become strong and healthy.
• Optical Brighteners enhance colors through a prism effect.
• No enzymes that will pull color from coat.
• This is NOT a bleaching shampoo
• Deep cleans without stripping the coat.
• Unclogs pores to promote healthy coat growth.
• Will not harm coat, uses gentle cleansers to clean.
Note: Does not contain any conditioning agents. Certain breeds will need to complement this product with other Pure Paws products. Please see the Breed Usage Guide for your dog.
• Contains odor controlling agents that trap and nuetralize unwanted smells.
• Amphoteric Sufactant is a gentle cleansing agent that won’t harm the skin or coat.
• Soothing lubricants help avoid dryness and irritation.
• Optical brighteners help bring vivarent colors & bright whites in your dogs coat.
• No added dyes or colors that can stain and damage coats.
For treatment of Tear Staining and Beard Staining apply directly to the area that is problematic. Work into the coat. This will not result in immediate results but with repeated daily use the coat will become whiter. Allow approximately 1-2 weeks to see a dramatic difference. For optimal results follow with a damp cloth to remove all residue.
Use for treating urine stains and last minute accidents. Spray directly onto the pee area and work product into coat following the growth pattern of the hair and dry. For optimal results follow with a damp cloth to remove all residue.
Wet application: Great as an overall cleansening agent. You can use this for cleaning up puppies as pre-treatmentment prior to a bath. Spray into the area that needs most attention and work into the coat. Rinse and then proceed with normal bathing routine. Also, can be used when bathing your dog as a treatment to help brighten the coat. Make sure to use in a spray application when applying due to the consistancy of the product
• Rice Protiens penetrate and build hair shafts due to differing molecular weights.
• Wheat Protiens contains both proteins and amino acids. The amino acids are readily absorbed by skin and hair, while the proteins coat the outer hair shaft keeping the amino acids in place.
• Panthenol penetrates the hair shaft to moisturize dry hair. It helps prevent split ends and smooth the cuticle.
• Vitamin B12 helps prevent split ends and restores natural thiickness to the hair shaft.
To obtain maximum results from this shampoo we do recommend leaving the product on the coat for 2-3min to give the protiens ample time to adhear themselves to the hair shafts.
NOTE: This product is not recommended for drop coated breeds. Different coats shed at different intervals and breeds that have extremely long shedding intervals like the Yorkie, Maltese, and Shih Tzu will not get any true benefit from this product. Since the protiens will build up on the shafts over a perdiod of time the weight will become too much for some coats and cause breakage. Occassional use is ok.

Oatmeal & Aloe Vera Conditioner contains antioxidants to help protect skin from free radicals. This specially formulated conditioner helps improve your dog's skin and coat by replenishing lost moisture. Discover the difference Pure Paws grooming products can make for your dog. See why professionals around the world choose Pure Paws products.
KEY INGREDIENTS

The White Magic is a coloring shampoo. It is important to know that when using any bluing shampoo the coat should be very healthy. If the coat has been subjected to any products that pull color like enzymatic shampoos or bleaching products. These hairshafts stay open and will absorb color much more rapidly.
The other key thing to remember is when you dilute make sure your suds come out white and not blue: White Suds = White Coat and Blue Suds = Blue Coat As with everything there are always exceptions to the rules. For general use keep in mind the double coated breeds or breeds with absorbant coats will absorb more color.

Black Magic Shampoo is ideal for dogs with solid black coats. The black pigments in this shampoo will help create a richer, darker looking coat.
Ideally if you can leave the shampoo on the coat for 5-10 minutes this will give the pigments time to settle into the hairshafts.
Not recommended to use on dogs with white. The black pigments will stain the white hairs and create a grey tone on them. White hairshafts will not cover 100%

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